For athletes

Your Instagram wasn't built to tell your career story.

The Stories highlights for each club. The bio link to your Youtube video. The Linktree to hold it all together. You're doing the work, but your story is still scattered across platforms you don't control.

What if it wasn't?
The problem

Social media was built for moments.
Not careers.

Your story is fragmented
Stories highlights for previous clubs. Pinned post with celebration for that title. Bio links to a Youtube highlights video from last season. You're trying to build structure inside a platform that wasn't designed for it.
Your biggest moments disappear
A great performance, a key goal, a competition title, gone in days. The feed moves on. Decision-makers who find you weeks later won't see what you've done.
The platform shapes your story, not you
Instagram shows what performed well, not what matters most. You can't control the order, the structure, or the impression you leave on someone discovering you for the first time.
Clubs, agents, and sponsors don't scroll
When someone wants to evaluate you, they won't dig through years of posts. If your story isn't structured and clear, the opportunity passes to someone whose is.

A personal website changes that.

Not a replacement for Instagram — a foundation alongside it. One place where your full story lives: structured, permanent, and fully yours.

What changes

Your website is your professional stage.

Your story, finally structured
Instead of scattered posts and pinned Highlights, everything lives in one place: career timeline, achievements, stats, and identity. In the order that makes sense for your career, not the algorithm.
Be ready when the opportunity comes
When a club, agent, or sponsor looks you up, they find a professional website that tells your story clearly. Not a feed they have to interpret. Not a single highlight video in Bio. Your full picture.
You control what they see first
No algorithm decides what's shown. No trend shapes how you're presented. Your website shows exactly what you want, to whoever is looking, whenever they arrive.
It grows with your career
Through transfers, new seasons, injuries, and life after sport, your website keeps up. Every chapter added. Nothing lost. A record that's yours for as long as you want it.
Athlete website

Social media shows moments. Your website shows the bigger picture.

How I work

Two websites built for athletes. Adapted to the person behind them.

I've built two website structures specifically designed for athletes, each one a different way of telling a career story. They're not blank templates. Every section, every detail was thought through for how athletes present themselves and what clubs, agents, and sponsors actually want to see.

When I work with an athlete, I take one of these foundations and adapt it. Your stats, your story, your photos, and the moments that define your career is what makes them unique to you. The structure is proven. The result is yours.

Right now, I'm working with a small number of players to develop real websites and refine this through actual projects and feedback.

The Seasons Website
The Seasons Website

A structured, professional website built around your career progression. Season by season, club by club. Your growth is clear to anyone who visits.

Best for: experienced players who want their career path to speak for itself.

Highlights:

  • Season-by-season stats and milestones
  • Career achievements and key moments
  • Press and media sections for credibility
See Demo
The Journey Website
The Journey Website

A storytelling-driven website that guides visitors through your story from the beginning. Built for players whose journey is the narrative.

Best for: rising talents or players with a compelling path to tell.

Highlights:

  • Scrolling narrative through key career moments
  • Featured video or highlight reel
  • Partners, media, and identity sections
See Demo

Why I'm building this

Rafa at the Champions League final

I'm Rafael, a football fan who has always been drawn to sports because of the stories behind them.

In 2023, I started sharing moments from football matches on @maisumdiadejogo. Different stadiums, different cities, even a Champions League final. It was the best season of my life as a fan.

But seeing sports from a different angle made me realise something. Most athletes rely entirely on social media to represent their careers. Their work, growth, and achievements live inside platforms they don't control, in formats that were never built to tell a full story. I want to change that.

Own Your Sports Stage is my way of helping athletes create a place online that truly represents them. A personal website where their journey, achievements, and identity can live clearly and professionally, not just for today, but for the long term.

If you're an athlete who feels your story deserves more than posts that disappear, this project is for you.

Ready to own your stage?

If you're a player and feel your story deserves a more structured, professional space online, I'd love to hear about your career and talk about what we could build together.